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Recent Posts
  • Find Your Niche!

    Have you ever tried to be good at everything, only to find you succeeded at (seemingly) nothing?  The problem may have been that you were focusing on two many things at once.  One strategy that has proven successful in voice over is “niche marketing.”  With this marketing scheme, you focus your attention on one specific…

  • The Art of Up-Selling in the VO World

    In delving into techniques of marketing in the voiceover world, have you ever considered up-selling to your clients?  In short, up-selling is a “while you’re at it” approach: once you’ve got someone on the line booking a session, offer them something else to go along with it as a package deal.  This tactic is commonly…

  • A Recording Studio to Fit Every Budget

    Continuing on our discussion of building your own recording studio for voice over work, here is some advice from recording expert Robby Resnick of Sweetwater Sound on how to stay within your budget, whatever your range may be. $100 Range Luckily for you, programmers have provided a slew of free software out there to get…

  • Planning Your Own Studio

    One of the many keys to success in the voiceover world is to gain access to high-quality recording studios where you can perform demos and other projects. How much better would it be if you even had your own! Here are some tips to consider when designing your personal recording studio.   The first thing…

  • You’ve Got to Believe in Order to Succeed

    No matter what your outlook on life has been in the past, now is the time to adopt extreme optimism.  If you want to succeed in the voiceover world, you must believe “the cup is always half-full.”  Every person in your life is an opportunity: those you know well or hardly know, those you haven’t…

  • Who’s Got Talent?

    Curious to see how you rank among the many other voice-actor hopefuls out there?  Well, why stop at “wondering” if you’ve got talent, and go out there and find out for yourself!   The thing is, talent isn’t merely confined to our inherent abilities, though that plays a part.  Voiceover guru Susan Berkley has said…

  • Are You Getting Ready To Get Ready?

    That’s a great line that I stole from my mentor, Susan Berkley. She refers to people who keep dreaming, thinking, talking and hoping about getting into a VoiceOver career (but don’t really do much about it) as people who are “Getting Ready To Get Ready”.

  • Need A New Year’s Resolution? How About An Attitude Of Gratitude?

    In the summer of 2007 I walked out of my Doctor’s office sobbing. Uncontrollable sobbing and I couldn’t figure it out. Sure I’m a sensitive guy who cries over commercials with kids and puppies in them but that’s nothing like this.   So I’m thinking OK… in the last 120 days or so I had…

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