The Art of Up-Selling in the VO World

In delving into techniques of marketing in the voice-over world, have you ever considered up-selling to your clients?  In short, up-selling is a “while you’re at it” approach: once you’ve got someone on the line booking a session, offer them something else to go along with it as a package deal.  This tactic is commonly…

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Who’s Got Talent?

Curious to see how you rank among the many other voice-actor hopefuls out there?  Well, why stop at “wondering” if you’ve got talent, and go out there and find out for yourself! The thing is, talent isn’t merely confined to our inherent abilities, though that plays a part.  Voiceover guru Susan Berkley has said that…

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7 Networking Tips for Introverts…And Everybody Else!

As a former Chamber President in Chico, CA I’m always interested in how other Chambers work and how they serve their investors…businesses like mine to be specific. You know ROI and all that. So I was thrilled when Fort Collins Chamber President and CEO David May wrote a blog on 7 Networking Tips for Introverts…And Everybody Else. (He wrote this blog a couple of years ago, but it is still so relevant today, I wanted to share it with you.)

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